Branding on a business-level is common, but today branding is becoming just as important on a personal level. In today’s world and entrepreneurial landscape, there is no room for being another face in the crowd. Learn how to separate yourself from the competition by creating a recognizable personal brand.


Colin Wright is an author, entrepreneur, and a podcast host. His podcast is called Let’s Know Things and his blog is Exile Lifestyle.

He has written over thirty books, from travel memoirs to books about entrepreneurship to science fiction novels, and he co-founded a publishing company called Asymmetrical Press.

Back in the day, he ran a branding studio where he helped businesses and individuals understand who they were so they could more clearly and concisely communicate their message to their audience.

In this episode you’ll learn…

  • how to approach a personal brand
  • the strategy behind building a personal brand
  • how to tie everything you do together as a brand
  • what to avoid doing that many do
  • what questions should agencies be asking to become unique
  • in-depth strategy behind how Colin branded his podcast

Find Colin here:

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About The Author

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Alex Berman is the founder and chief content creator of X27 Marketing. He is passionate about promoting efficient B2B lead generation channels and executing on data-driven strategies for his clients.