31 Jul How to Create a High-Converting Lead Capture Form for an Agency? w/ Marcus Taylor
Marcus Taylor is a British Internet entrepreneur and the founder of Venture Harbour, a company that has built a portfolio of eight successful online businesses across the advertising, travel, finance, and music industry. He is also Founder & CEO of Leadformly – a tool that makes building high-converting lead generation forms quick and easy.
In this episode you’ll learn:
- [01:15] What are some of the biggest mistakes agency owners do using lead forms?
- [03:07] Should you use long or short lead forms?
- [05:11] What do all the businesses owned by Venture Harbour have in common?
- [07:45] What is the main traffic source for Venture Harbour businesses?
- [08:21] How to approach the SEO strategy when you’re launching a new business?
- [10:19] How to come up with different SEO keywords?
- [11:36] How to create many articles for SEO purposes?
- [13:00] What’s the SEO process after writing an article?
- [11:56] How much should you be paying for an article?
- [19:42] Marcus’ two favorite companies he owns?
- [21:10] What metrics Marcus looks for, performance wise, in his businesses?
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